Staying Moving, Staying Strong is an initiative dedicated to improving the lives of Aboriginal and Torres Strait Islander peoples living with arthritis by providing essential support and medical knowledge. This initiative, in collaboration with Osteoarthritis Western Australia and Melbourne University, focuses on delivering culturally sensitive resources to enhance arthritis management and overall well-being.

Rareland Studio worked with a team of medical professionals and researches to design the branding and resources for this important project. We developed a cohesive visual identity that reflects the cultural context and medical expertise of the initiative. This included the design of four informative brochures and a user-friendly website along with illustrations, all crafted to present complex information in an accessible, engaging and sensitive manner. The brochures offer practical advice and support, while the website serves as a comprehensive hub for resources and information.

Rareland’s design work ensures that Staying Moving Staying Strong effectively reaches and supports its target audience, promoting better health outcomes for Aboriginal and Torres Strait Islander communities.